25 JULY 2024

Two Official Team GB Fanzones Launch in Mayfair & Liverpool

Grosvenor Square in Mayfair and Chavasse Park at retail and entertainment destination Liverpool ONE have launched two of the UK’s ten official Team GB Fanzones 

Getting into the Olympic spirit, both locations will offer sports fans free to access giant screens surrounded by food and drink stalls and the chance meet Olympians and the official Team GB mascotPride the Lion. 

On the weekend of 3 and 4 August, the Team GB Fanzone in Grosvenor Square will also host a range of family-friendly activities, including a mini-Olympics, face painting, arts and crafts, and more.  

Visitors can meet former members of Team GB with 2016 Rio hockey hero Shona McCallin visiting Grosvenor Square on 3 August and Olympic, World and European Championship medal winning gymnast Daniel Purvis visiting Liverpool ONE on 9 August. Both Fanzones will also welcome the official Team GB mascot, firstly at Liverpool ONE on 1 August, followed by Mayfair on 2 August.  

Liverpool ONE, which attracts more than 22 million visitors every year, will also be an official Team GB Fanzone for the Paralympic Games, with fans able to enjoy the world’s leading athletes competing until 8 September. In London, the Paralympics will be screened by Grosvenor in Eccleston Yards, Belgravia. 

Both locations have screened some of the country’s biggest moments in recent years, driving strong performance for businesses in Grosvenor’s neighbourhoods. Last year’s Coronation Garden Party at Grosvenor Square saw retail turnover increase by +41% and food and beverage businesses saw a +33% rise in revenues across Mayfair compared to the previous year.  

Under Grosvenor’s management, Liverpool ONE was the backdrop for the Eurovision Song Contest 2023, held in the city on behalf of Ukraine. Events across the destination contributed to an additional spend of £19.9 million at Liverpool ONE compared with the same period in 2022, a rise of 23%. 

The Team GB Fanzone at Grosvenor Square will be one of the final events held on London’s second largest garden square before it undergoes a major transformation, with Grosvenor set to create an extraordinary biodiverse urban garden, with ground-breaking environmental credentials, play spaces, anda 500% increase in planting and wetlands.   

James Raynor, Chief Executive, Grosvenor Property UK said: 

It’s a unique and exciting opportunity to have Grosvenor Square and Liverpool ONE share the podium as official Team GB Fanzones. We hope that as many people as possible will join us to cheer on our Olympians and Paralympians. 

“We are proud of our track record of successful activations across London and Liverpool. Our regular programme of events and community activities, as well as these standout moments, are a vital part of creating the vibrant places for residents, visitors and businesses.”  

For more information on our Team GB Fanzones visit the Mayfair or Liverpool ONE website.  

Details on Grosvenor’s wider Summer of Sport including screening of the Paralympics can be found here. 

About Grosvenor 

Grosvenor is an international organisation whose activities span urban property, food and agtech, rural estate management and support for philanthropic initiatives. 

We are a values-led business which represents the Grosvenor family and share a common purpose - to deliver lasting commercial, social and environmental benefit - addressing today’s needs while taking responsibility for those of future generations.    

With a track record of over 340 years, we work to improve urban property and places in many of the world’s leading cities, promoting sustainability within the built environment and enhancing the wellbeing of customers and communities.  

Our UK property business supports c1,000 businesses and tens of thousands of residents and workers across London’s West End each day. We also invest in, create and manage sustainable neighbourhoods in Liverpool and across England. As a 1.5oC aligned company, pioneering change and new ways of thinking about property we aim to ensure our places benefit both people and the planet over the long term. 

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Matthew O'Connell

Senior Public Affairs & Communications Manager

+442073126153

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